ROSE VALLEY Tourist Region includes 19 municipalities: Kazanlak, Sliven, Panagyurishte, Karlovo, Hisarya, Pavel Banya, Maglizh, Sopot; Tvarditsa; Pirdop; Zlatitsa, Gurkovo, Strelcha, Nikolaevo, Koprivshtitsa, Anton, Chelopech, Mirkovo and Chavdar.
The town of Karlovo was established as a centre - the Rose Valley.
Unique and attractive combination of natural resources and historical and cultural heritage serves as a prerequisite for the region to be a focal point for guests from all around the world. The offered mix of tourist services and products is focused on health and cultural tourism: balneo, SPA and wellness tourism, cultural, educational and festival tourism, adventure and eco tourism, mountain hiking and recreational tourism, wine tourism.
